Writing & Editing This is where it all started and remains Pete Bartolik’s core competency. Anybody can put words on a page -- the challenge is to turn marketing ideas and technology concepts into clear prose that is easy to understand and clearly differentiates you from the competition. Outsource that challenge for quick, effective turnaround.
Positioning & Messaging Outside perspective is crucial for creating a public story that makes sense to target purchasers. Pete will help you quickly assess competitive issues, challenges and opportunities. That is the first step in building effective marketing communications.
Social Media Print is not only no longer the first option, with many outlets it's NO option! Many publications have gone all electronic and many readers are gravitating to social media where they can self-select content and converse with peers, colleagues and friends. If you're not visible in blogs, tweets, social networks...then you're not visible.
Crisis Communications Whether it’s dealing with a sudden crisis or developing a crisis communications plan for the future, Pete will ensure you are equipped to weather the storm.