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Writing & Editing This is where it all started and remains Pete Bartolik’s core competency. Anybody can put words on a page -- the challenge is to turn marketing ideas and technology concepts into clear prose that is easy to understand and clearly differentiates you from the competition. Outsource that challenge for quick, effective turnaround.
Positioning & Messaging Outside perspective is crucial for creating a public story that makes sense to target purchasers. Pete will help you quickly assess competitive issues, challenges and opportunities. That is the first step in building effective marketing communications.
Executive Media Training For many, dealing with the media is scary. But when you’re prepared and when you practice, it can quickly become second nature. Pete will lead you through the process and help you train to deliver your message effectively.
Crisis Communications Whether it’s dealing with a sudden crisis or developing a crisis communications plan for the future, Pete will ensure you are equipped to weather the storm.
PR Troubleshooting Got a great story, but unable to deliver it to the market? There are many reason why PR programs go wrong and it may be that your process is broken or your internal or external team is not executing or is not delivering the message effectively. Pete will help you pinpoint the problem and get your PR program on track.
PR Outsourcing Despite the economic slowdown, people still come and go. Companies and agencies too often act precipitously with a hasty hire. Pete can step in and manage your PR operation while you take the time to find the RIGHT replacement. |